Research
My work asks how organizations are transformed by emerging technologies, and how leaders can drive that transformation. Four themes anchor the research program.
Digital Transformation & Strategic Change
How firms restructure work, governance, and identity when digital becomes the operating substrate. Process models, paradoxes, ambidexterity, and the management of transformation programs over time.
- Kaganer, Gregory & Sarker (JAIS, 2023). "A Process for Managing Digital Transformation."
- Gregory, Keil, Muntermann & Mähring (ISR, 2015). "Paradoxes and the Nature of Ambidexterity in IT Transformation Programs."
- Gregory, Kaganer, Henfridsson & Ruch (MISQ, 2018). "IT Consumerization and the Transformation of IT Governance."
AI, Algorithms & New Forms of Organizing
How AI and algorithmic systems reshape control, work, coordination, and governance, and what it means to lead organizations where decisions are increasingly machine-influenced.
- Möhlmann, Zalmanson, Henfridsson & Gregory (MISQ, 2021). "Algorithmic Management of Work on Online Labor Platforms."
- Möhlmann, Gregory & Henfridsson (JMIS, 2025). "Algorithmic Stakeholder Governance on Content Platforms."
- Gregory, Beck, Henfridsson & Yaraghi (AMR, 2024). "Cooperation Among Strangers."
- Ellinger, Gregory, Mini, Widjaja & Henfridsson (MISQ, 2024). "The Transformational Potential of Decentralized Autonomous Organizations."
Platforms, Data & Network Effects
How digital platforms accrue and defend competitive advantage, with a particular focus on data as a generative resource and on the dynamics of data network effects in the AI era.
- Gregory, Henfridsson, Kaganer & Kyriakou (AMR, 2021). "The Role of Artificial Intelligence and Data Network Effects for Creating User Value."
- Gregory, Henfridsson, Kaganer & Kyriakou (AMR, 2022). "Data Network Effects: Key Conditions, Shared Data, and the Data Value Duality."
- Yoo, Henfridsson, Kallinikos, Gregory et al. (ISR, 2024). "The Next Frontiers in Digital Innovation Research."
Qualitative Methods & Theory Development
Methodological work on how field-based theorizing actually happens, and how scholars can produce theory that is both rigorous and useful.
- Gregory & Muntermann (ISR, 2014). "Heuristic Theorizing: Proactively Generating Design Theories."
- Gregory & Henfridsson (JAIS, 2021). "Bridging Art and Science: Phenomenon-Driven Theorizing."
- Leidner & Gregory (JAIS, 2024). "About Theory and Theorizing."
See the full publication list
Peer-reviewed work across AMR, MISQ, ISR, JMIS, MIT SMR, and JAIS.